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01 Dec 2017

Sprouts - But not as you know them!

Red Sprouts - Christmas 2017

The glorious golden shimmer of the Christmas turkey will have a little competition on the plate this year in the form of an eye-catching red sprout called Redarling®.  It is a hybrid of old red sprout varieties and newer green ones, and takes the best of both to deliver a mild and slightly sweeter flavour.

The red sprouts, which are purple on the stalk, yet turn red once cooked, will be available in Waitrose branches nationwide from this week. They have been developed by Staples Vegetable Ltd, a third generation family farming business with over 15,000 acres of farmland, spread predominantly across Lincolnshire and the Isle of Wight.   

Staples grow enough sprouts for Waitrose to spread out over 855 miles, that’s 250 miles longer than the distance from Lands End to John O’Groats. During the sprout season Waitrose will sell approximately 15 different specially selected varieties, to suit all tastes.

Paul Bidwell, sprout buyer at Waitrose says, “The sprout divides opinion in the taste stakes.  However, to ensure your red sprouts taste as good as they look, don’t overcook them!  Simply immerse them in boiling salted water for 3-4 minutes and serve al dente.  Not just for Christmas, they’re great in stir fries, grated in winter salads or are a novel addition to a quiche.”

The Redarling sprouts are high in fibre and are a good source of Vitamin K and folic acid.

 The Redarling Brussels sprouts will retail at £1.40 per pack. 

For further information please contact the Waitrose PR team at ZPR on 0207 287 5006 or email waitrose@z-pr.com.

Information and prices correct at time of release.  Waitrose customer enquiry number is 0800 188 884.

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